DandAD Awards

Two category nominations accepted for the DandAD Awards - we will know in April 2012...Centura Pearl

The Brief...

To create a conceptual design to launch a new section of an existing range. To be used in a new presentation swatch wallet, exhibitions, advertising, marketing and business/sale development. The paper range - Accent, looks like 5 sheets of white paper until you put them in sunlight or strong lighting. We needed a way of demonstrating their qualities and being unique in the concept.

 

The Solution...

Printed samples of the new product and the display has been designed for presentation, impact and individuality. 2 ft wide origami glitter ball, used on the exhibition stands and art directed photography with product shots. Exhibited in Frankfurt with Product swatch wallets January 2012. Flapping origami birds as giveaways, used to display and enhance unique aspects of the product with samples.

Related Blogs
Centura Pearl - Slater Harrison
David Brill - Origami specialist

The Business Network Chester

The Brief...

Design an original, classy, unique invite that will entreat and entice Blue chip companies, or similar MD's to accept and attend an event.

 

The Solution...

Designed to catch their attention and adopt a special feel with paper quality, design presentation, layout and typography. Illustration denotes pattern and behaviour of peoples movements traced 'when working a room' in a corporate business. Quality Testimonials.

www.dandad.org



Centura Pearl - Slater Harrison - Frankfurt launch January 2012

‘Slater Harrison needed a striking way to
show the new Centura Pearl range of decorative paper and card to customers.

The innovative nature of the product
demanded original thinking, and
Fox Graphics did not disappoint.'

'The strapline ‘Just Add Light’ captures the essence of the product, and encourages the customer to take time and evaluate the benefits of Centura Pearl properly. The inclusion of finished printed products in the presenter draws the customer in, and makes him think about how he can use them to add value for his business.

Please visit - www.centurapearl.co.uk
to see their full product range.

Distributors who received the swatch on the first mailout have come back, demanding as many as possible, so that they can use them to promote Centura Pearl to their customers.‘

‘It’s early days, but the reaction suggests we have a winner.‘

Brian Bogie
Sales Director, Slater Harrison & Co Ltd

Frankfurt launch January 2012

Related Blogs
David Brill - Origami specialist
DandAD - Awards


David Brill - International Origami specialist

I first met Kate Fox in July ’11 to discuss the launch of Slater Harrison's Centura Pearl paper range. Her idea was to display the new paper using large origami stars and balls. 

Eventually, we agreed on two of my existing designs: these were to be made with lots of folded units techniques: the units are connected to form a large stable construction. Normally I try to make the results stable enough to hold together by folding alone, but it was soon clear that at the larger sizes required, they would need to be glued together to be made more secure. I hate glue! My hands get covered with the stuff, and it somehow always gets on the outside of the piece. More importantly I find that I cannot rework any errors I’ve made, once the glue has set. But my wife Assia, who is a lot more patient than I, helped me and gave me her views about how we could finish the job.

For strength, I decided to build a larger card armature over which the finished units could sit. We spent a couple of weeks in November working hard on the project, and the finished pieces were delivered on time. I’m relieved that the pieces traveled to Frankfurt without disintegrating! I was pleased with the result, and I think so were Kate and Brian Bogie (Slater Harrison). 

Some pictures of the project in progress here.

Try your hand at some origami yourself here: You can even try to build your OWN Centura Pearl ball which is here entitled 30º Fuse ball.

David Brill
February 2012

Visit David's website at www.brilliantorigami.com

Related Blogs
Centura Pearl - Slater Harrison
DandAD - Awards


Sample logos

Here are just a few examples of the logos we have developed for clients.
Each one has been specially designed to complement the product sector, reinforce brand image and promote business.
To see what we could do for you call now


FIRMITAS - Meena Modi

Firmitas Business provides a ‘hands on’ resource to manage specific projects,
e.g marketing campaigns; recruitment; office moves and refurbishments; sourcing supplies and resources. Additionally, Firmitas helps with strategic business planning and implementation of those plans.
Remember ­

"Whenever you see a successful business, someone once made a courageous decision"

Peter Drucker (business guru)

Please contact Meena Modi on
m: 07740 861 732
t: 0161 440 8476
or visit Meena Modi's LinkedIn page here


The benefit of saving regularly

For those who can afford to, it isn’t easy deciding on where to invest for the best.

Indeed, what with turmoil in the Global markets and record low interest rates from the Banks, it may seem easier to just avoid the subject altogether!

That would be a shame however, as potentially rewarding opportunities can be missed if delayed.

One idea to consider is the potential benefit of commencing a regular savings strategy. If you have a lump sum which you do not wish to commit to investing all at once or have a monthly amount you are able to save for the medium to long term, then regular savings into funds covering a wide class of assets can be advantageous.

This is because the volatility in the price of the shares in these funds can work to your advantage. As prices fall, more shares are purchased with each contribution. When prices recover, the positive performance of having accumulated more shares in this way is reflected in the value of the portfolio. Using the services of an Independent Financial Adviser (IFA) can assist in selecting the appropriate portfolio and also with decisions over when to consolidate gains or alter exposure to certain sectors.

Such a strategy offers a satisfactory alternative to those with capital to invest but a fear of mis-timing their investment.

The principles outlined above can be used for ISA & non ISA savings as well as pension contributions!  

Before taking any action, a meeting or discussion with a suitable IFA is recommended to make sure it suits your circumstances.

David Eddleston is the Financial Planning Manager with Chartered Accountants Booth Ainsworth LLP and can offer this kind of advice to people interested in savings and retirement options.    


Supporting KidsCan on our business cards

KidsCan Logo

Dedicating space on your business card for anything but your own business may sound absurd. Yet when Fox Graphics decided to endorse local charity KidsCan on the back of their business cards, it had positive consequences for all involved.

After attending a networking event about the way in which businesses can help charities, Kate Fox from Fox Graphics began to contemplate the role her business could play in supporting a charity. At the time, she was redesigning her business cards and rather than opting for testimonials from her clients or more information about her business on the back of her cards, Kate decided to donate that space to KidsCan, a charity dedicated to curing children with cancer.

‘It’s not an advert – it’s a dedicated space,’ Kate explains. ‘We wanted it to have the right message, which isn’t about us being great, it’s about raising the profile of this charity.’

The actions of Fox Graphics demonstrate the way in which any business can help a charity, regardless of money, if they choose to think in a very open-minded way.

The exposure that Fox Graphics generated for KidsCan enabled people to see not only the good that KidsCan was doing, but also the good that Fox Graphics was doing.

‘It was a pebble in the pond and the ripples were unbelievable,’ Kate explains. ‘I did it to help them, not thinking it would help me!’

At networking events it became the perfect icebreaker, stimulating conversation as people wanted to find out more about the charity and the reasoning behind Kate’s decision to help them. Kate believes that her business was highly regarded for the values it showed through its connection with a charity. Fox Graphics was shown to be run by decent people, people that others wanted to do business with.

By supporting KidsCan on its business cards, Fox Graphics has motivated other people to think about what their businesses can do to help a charity. Two clients of Fox Graphics saw what Kate had done and now too dedicate a space on their business cards to a charity. Whilst this may be a small minority, it demonstrates the impact that can occur when people chose to act in a positive way – will you do the same?

Davina Harrison
BA (hons) English - 3rd year - Leeds University

Please click here to go to the KidsCan website


One month at Fox Graphics

Fox Graphics Logo An insight into the workings of a design company

English student and design company are not two things you would often put together. However, when Kate Fox of Fox Graphics kindly invited me to do work experience with her, I could not refuse. Whilst harbouring none of the skills of a graphic designer, Kate allowed me to be creative in my own way. Websites, newsletters and invitations all require beautiful design but they also require text – and that is where my forte lies. Yet whilst testing my writing capabilities, the time I spent with Fox Graphics also gave me an insight into all aspects of a design company. A lot was packed into one month, but I think it most interesting to talk about those things I wasn't expecting to do during my time there...

 
Slater Harrison is one of Fox Graphics oldest clients and they have worked with them on many projects, most notably their Colourmount brand. As part of their Educraft brand, Slater Harrison wanted to create a new look for their products to be used in catalogues. Part of this involved a day working with two young designers who created paper sculptures using the materials that schools could purchase. My creative skills were mainly put into practice through tidying up, but it was really interesting to see these sculptures develop and then watch them carefully photographed, moving them an inch this way or that to ensure the perfect composition was formed. The attention to detail from Kate and the photographer ensured these beautiful pictures were created.
 
During my first week, I went to the South Manchester Business Network with Kate. Entering the networking environment was not an entirely new concept to me but it made me no less daunted. For people of my age group, networking for business is not something you would immediately think to be something you are expected to do as part of your job. However, being exposed to the importance of creating connections with people you can help, and who can help you, is probably the most important thing I learnt during my work experience.
 
VIA Logo Via is a new company currently in the process of launching a new accounting software program. Fox Graphics have been working closely with them to help them through this process and create the design for their product. My second day at Fox Graphics took us to MM Packaging in order for us to select the packaging most suitable for the new software. Seeing the technical processes used to create the design for the packaging and then the machines that cut the template was something I had never expected to see. It just demonstrates the huge variety of work that design can manifest itself in and the range of work that Fox Graphics undertakes.
 
The time I spent at Fox Graphics has been invaluable to me. I have been given the opportunity to write text for websites and blog entries, press releases and invitations, as well as proof read for different publications – all things that Fox Graphics have designed for their clients. Their creativity has enabled me to develop mine and encourage me to work as hard as they do!  

Davina Harrison BA (hons) English - 3rd year - Leeds University


EDUcraft Art Directed Product Photoshoot

  Fox Graphics has successfully Art Directed new photography for Slater Harrison’s EDUcraft paper and card products reaching out to Schools and creatives.

 

EDUcraft is Slater Harrison’s brand for a c­­­omprehensive range of educational products. Servicing Pre-school nurseries through to Colleges of Further Education & Universities. Products are primarily paper & board related but do include a variety of other products such as self adhesive book covering film, foil lined paper & card and 2 sided tape. EDUCraft products are supplied through educational wholesalers, and local authority central stores. The EDUcraft brand consists of: